MoonLight Gems and Jewellery
Discover exquisite jewellery with certified genuine gems in Kalutara, Sri Lanka.
Report generated on April 5, 2026
A note on how to read this
This report is ProdPoke's take on your site — think of it as a first impression from a very opinionated robot. We check real things (load times, broken links, accessibility patterns), but we also try to understand what your site is trying to do and whether the technical details support that goal. Some of our observations might not apply to your specific situation, and that's okay. We're getting sharper with every scan. If something feels off, tell us — it makes us better.
Key Insights for MoonLight Gems and Jewellery
Four gemstone product pages (Blue Sapphire, Ruby, Emerald, Alexandrite) return HTTP 500 errors.
Customers cannot access 4 of your certified gemstone offerings—your core product categories. Each dead link represents lost sales and damages credibility for a 1996-established luxury jewelry brand.
Missing Open Graph tags mean your handcrafted jewelry pieces don't preview when shared on Instagram, Facebook, or Pinterest.
For a visual-first luxury business, sharing a sapphire necklace or custom bespoke piece to social media shows only a generic placeholder instead of the stunning gemstone—killing word-of-mouth momentum from your 4.9-star customer base.
Your Gems catalog takes 2838ms to load; About page takes 2608ms; Gallery takes 2625ms.
Customers browsing for sapphires, rubies, or emeralds experience noticeable delays before seeing 3D visualizations or pricing. In mobile-heavy South Asia, slow load times directly reduce conversion rates on your e-commerce experience.
One interactive element lacks an accessible name, blocking screen reader users from understanding button functions.
Customers relying on assistive technology cannot book your 3-4 hour workshop experiences, schedule custom design consultations, or use your 3D gem viewer—excluding a segment of potential buyers and limiting market reach.
Missing sitemap.xml and robots.txt prevent search engines from efficiently indexing your gems catalog, workshops, and custom design pages.
Customers searching 'sapphire necklace Kalutara' or 'handcrafted jewelry Sri Lanka' won't find your complete offerings. No sitemap means search engines may miss your workshop booking page or bespoke design service entirely.
What ProdPoke understands about MoonLight Gems and Jewellery
MoonLight Gems and Jewellery is a jewelry business established in 1996 and located in Kalutara, Sri Lanka, that specializes in handcrafted jewelry featuring certified genuine gemstones sourced from Sri Lanka. The business offers both ready-made jewelry collections (featuring items like sapphire necklaces, emerald pendants, and ruby earrings) and custom bespoke jewelry design services where customers can consult with designers to create personalized pieces. They also operate an interactive workshop where customers can learn jewelry making techniques from master craftsmen and even create their own pieces, with hands-on experiences lasting 3-4 hours for groups of up to 8 people. The company maintains a physical storefront with a 4.9-star rating from 33 reviews and offers online gem browsing with 3D visualization tools to examine precious stones from multiple angles. Their offerings span certified gems including sapphires, rubies, emeralds, and rare stones, with pricing visible on their gems page and availability for consultations, custom design, and direct purchases.
Based on exploring 5 pages across the site
First Impression — How clear is your site?
MoonLight Gem & Jewellery is a jewellery business established in 1996 that creates 'bespoke and handcrafted jewellery with certified genuine gems' located in Kalutara, Sri Lanka. The site showcases their collections and services, with prominent calls-to-action to view their collection or contact them.
This score measures how quickly a first-time visitor understands what your site does — based on visible headings, navigation, and visual hierarchy alone.
Overall Score
Good start — room to grow.
Performance
60/100Slow API call: 2625ms — https://moonlight-gem-and-jewellery.netlify.app/gallery?_rsc
Your Gallery page takes 2625ms to load—a critical delay when customers want to browse your jewelry collection showcases and workshop images. This slow response hurts the visual-first browsing experience essential for a luxury gemstone business.
Found: 2625ms
Slow API call: 2838ms — https://moonlight-gem-and-jewellery.netlify.app/gems?_rsc=1l
Your Gems product catalog takes 2838ms to load. Customers searching for sapphires, rubies, emeralds, and rare stones experience frustrating delays before they can see pricing, 3D visualizations, or check availability—directly impacting sales.
Found: 2838ms
High Time to First Byte: 1045ms
Your 1045ms server response time is slow for a jewelry e-commerce site where customers expect quick loading of 3D gem visualizations and product galleries. This delays the browsing experience when customers want to examine your sapphires, emeralds, and rubies online.
Found: 1045ms
Large asset: 492KB — https://images.unsplash.com/photo-1608042314453-ae338d80c427
The 492KB uncompressed gem or jewelry product image slows down page load for customers browsing your ready-made collections. With many potential buyers accessing from mobile devices in South Asia, this impacts their ability to view your handcrafted pieces quickly.
Found: 492KB
Slow API call: 2608ms — https://moonlight-gem-and-jewellery.netlify.app/about?_rsc=1
Your About page takes 2608ms to load. Customers researching MoonLight Gems' 1996 history and craftsmanship story experience noticeable delays, potentially losing interest before learning what differentiates your certified gemstones and custom design services.
Found: 2608ms
SEO
83/100Missing Open Graph tags: og:title, og:description, og:image
When customers share your handcrafted jewelry pieces on social media (Instagram, Facebook, Pinterest), missing Open Graph tags mean potential buyers won't see a compelling preview of the gemstone or jewelry design—just a generic placeholder. This is critical for a luxury jewelry brand relying on visual appeal.
Found: Missing: og:title, og:description, og:image
No canonical URL specified
Without canonical URLs, search engines may index duplicate versions of your jewelry product pages and collection listings, diluting your SEO rankings when customers search for 'sapphire necklace Kalutara' or similar queries.
No robots.txt found
A robots.txt file would help search engines efficiently discover your gem catalog, custom design services page, and workshop booking information—improving visibility for customers searching for handcrafted jewelry in Sri Lanka.
No sitemap.xml found
A sitemap would ensure search engines index all your certified gemstone product pages, custom design service details, and workshop experience listings, helping potential customers find your offerings when searching for Sri Lankan jewelry.
Accessibility
92/1001 interactive element(s) without accessible names
An interactive element (likely a button for custom design consultation, workshop booking, or 3D gem viewer) lacks an accessible name. Customers using screen readers cannot understand what action this element performs, blocking their ability to schedule consultations or book experiences.
Found: 1 missing: <ol.fixed>
Functional
40/100Dead link: HTTP 500 — Blue SapphireCeylon's finest
Your Blue Sapphire product page returns an error. Customers clicking on this certified gemstone offering cannot view details, pricing, or availability—losing a sale and damaging trust in your e-commerce experience.
Found: HTTP 500
Dead link: HTTP 500 — RubyVibrant red brilliance
Your Ruby product page returns an error. Customers interested in your vibrant red gemstone pieces cannot browse the collection, check prices, or proceed to purchase—directly blocking revenue from this key product category.
Found: HTTP 500
Dead link: HTTP 500 — EmeraldLush green elegance
Your Emerald product page returns an error. Potential customers cannot access this certified gemstone offering, view lush green pieces, or inquire about custom designs featuring emeralds—losing sales and customer inquiries.
Found: HTTP 500
Dead link: HTTP 500 — AlexandriteColor-changing marvel
Your Alexandrite product page returns an error. Customers interested in this rare, color-changing gemstone cannot view it, check availability, or place orders—blocking access to a premium, high-value product offering.
Found: HTTP 500
Compliance
100/100Key Metrics
Crawlability
Standards
Improvement Plan
Your website is losing revenue on multiple fronts. The most urgent issue is that four of your core gemstone product pages—Blue Sapphire, Ruby, Emerald, and Alexandrite—are returning HTTP 500 errors. These aren't minor pages; they're your flagship offerings. Customers who find you through search results or recommendations immediately encounter broken links when trying to view pricing, availability, or 3D visualizations. Fix these dead links first—they're blocking direct sales and damaging the trust that your 4.9-star in-store reputation has built.
Once the product pages are live, tackle the severe performance issues. Your Gems catalog, Gallery, and About pages all load between 2.6–2.8 seconds. For a luxury jewelry e-commerce site where customers want to examine 3D gemstone visualizations on mobile devices, this is too slow. Customers browsing sapphires or emeralds will abandon before images load. Investigate your backend API calls (the _rsc parameters suggest a server-side rendering bottleneck) and optimize your uncompressed 492KB image asset. This directly impacts conversion rate.
Next, implement Open Graph meta tags (og:title, og:description, og:image) on all product pages and your gallery. When customers share a stunning sapphire necklace or their custom bespoke piece on Instagram or Pinterest, they should see a compelling preview of the gemstone—not a blank thumbnail. This is essential word-of-mouth marketing for a luxury brand relying on visual appeal and social proof.
Add a sitemap.xml and robots.txt file to ensure search engines discover your complete catalog—including your custom design consultation page and interactive workshop booking experience. Customers searching 'handcrafted jewelry Kalutara' should find not just your ready-made collections but also your unique 3-4 hour workshop offerings and bespoke design services.
Finally, audit and fix the interactive element lacking an accessible name. This is likely a button for custom design consultations or workshop bookings. Screen reader users cannot interact with unlabeled buttons, excluding them from booking experiences or scheduling consultations. A simple fix (adding aria-label or title attribute) opens your services to a broader customer base.
Suggested priority order:
- Dead link: HTTP 500 — Blue SapphireCeylon's finest
- Dead link: HTTP 500 — RubyVibrant red brilliance
- Dead link: HTTP 500 — EmeraldLush green elegance
- Dead link: HTTP 500 — AlexandriteColor-changing marvel
- Slow API call: 2838ms — Gems product catalog
- Slow API call: 2625ms — Gallery page
- Slow API call: 2608ms — About page
- Missing Open Graph tags: og:title, og:description, og:image
- High Time to First Byte: 1045ms server response time
- Large asset: 492KB image optimization
- No sitemap.xml found
- No robots.txt found
- 1 interactive element without accessible names
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What is ProdPoke?Automated analysis generated on April 5, 2026. Not professional advice. Contact us to modify or remove this report.