Sky Balloon decorator | Events

Your website has a critical performance problem that's costing you customers. At 93.2MB, your homepage is nearly 30x heavier than industry standard (3MB). The culprit: five uncompressed category images totaling 17.8MB. When a customer searching for balloon decorators on their phone at an event opens your site, it takes over 3 seconds to load—by which time they've moved on to a competitor. This is your highest-priority fix. Compress every image to under 200KB using tools like TinyPNG or ImageOptim, then test your load time to hit the 2-second target.

Simultaneously, fix your contact form—it's currently non-functional. Add a visible submit button, label the input field properly, and test that it actually sends inquiries to [email protected]. Right now, customers cannot book services through your website, which defeats its purpose.

Next, restore accessibility so all customers can use your site. Add an H1 heading to your homepage (e.g., 'Professional Balloon Decoration Services in Chennai') for both SEO and clarity. Label all 34 unlabeled buttons and links with descriptive text so screen readers understand what each decoration category offers. Add visible focus indicators (outline on keyboard tab) so keyboard users can navigate. These changes take a few hours but unlock your site for 15% of users relying on assistive technology.

Finally, address the trust gaps. Add a brief privacy policy (even a one-paragraph statement about how you handle customer contact details) and basic terms of service to your footer. Link to both from your contact page. This reassures customers that their information is safe and positions your business as professional—especially important when competing against larger, established decorators in Chennai.

Start with image compression and the contact form submit button this week. These two fixes will dramatically improve conversion and customer experience.