yexo-shop.com
This is a shopping website.
Report generated on April 6, 2026
A note on how to read this
This report is ProdPoke's take on your site — think of it as a first impression from a very opinionated robot. We check real things (load times, broken links, accessibility patterns), but we also try to understand what your site is trying to do and whether the technical details support that goal. Some of our observations might not apply to your specific situation, and that's okay. We're getting sharper with every scan. If something feels off, tell us — it makes us better.
Key Insights for yexo-shop.com
12 interactive elements lack accessible names, blocking visually impaired customers from filtering your product categories.
Your product filters, sort buttons, and cart controls are invisible to screen reader users. When customers with vision disabilities can't navigate your Home Decoration, Art Supplies, or Sports Equipment categories, you're losing sales and creating legal liability under accessibility laws.
Multiple H1 tags on product pages confuse search engines about whether to rank 'decorative vases' or your homepage.
Your product pages currently compete with themselves in search results. Search engines can't determine if they should rank you for specific product searches (e.g., 'watercolor art supplies' or 'ping pong rackets'), splitting your ranking authority and reducing organic traffic.
Missing Open Graph tags mean your ¥6,680 decorative cat figurines show as blank previews when shared on Instagram or Pinterest.
When customers share products on social media, platforms can't display product images, prices, or titles—just a generic link. This kills social referral traffic, especially important for lifestyle and creative product categories that thrive on Pinterest and Instagram sharing.
No privacy policy or terms of service visible despite collecting shipping addresses, payment data, and processing 7-day return requests.
You're handling international customer data (names, addresses, payment info) for shipments across Japan with special fees for Hokkaido and Okinawa, but you lack required legal disclosures. This violates data protection regulations and erodes customer trust before checkout.
2 unlabeled form inputs in checkout prevent screen reader users from completing orders or processing returns.
Customers using accessibility tools can't identify what information to enter (address, email, phone for returns), creating abandonment at the final step. This blocks both sales and customer service interactions.
What ProdPoke understands about yexo-shop.com
YEXO-SHOP is an e-commerce platform that sells a curated selection of lifestyle and creative products across multiple categories. Based on the pages explored, the store offers Home Decoration items (like decorative cat figurines and vases priced ¥6,680-¥6,990), Art Supplies (including crayons, clay sets, pen holders, and watercolor boxes ranging ¥5,550-¥14,490), and Sports Equipment (such as ping pong rackets, soccer balls, basketballs, and badminton rackets priced ¥5,100-¥6,990). The site provides international shipping with free delivery to most areas of Japan, though remote locations like Hokkaido, Okinawa, and Kagoshima incur an additional ¥1,990 fee. They maintain clear return and exchange policies allowing returns within 7 days of delivery for unopened items, with customer service available via email and phone.
Based on exploring 5 pages across the site
First Impression — How clear is your site?
YEXO-SHOP is an e-commerce site selling art supplies (画材), home decoration items (ホームデコレーション), and sports equipment (スポーツ用品). The hero image shows watercolor paints, a leather case, and a watercolor painting on an easel, suggesting these are product categories available for purchase.
This score measures how quickly a first-time visitor understands what your site does — based on visible headings, navigation, and visual hierarchy alone.
Overall Score
Strong foundation.
Performance
100/100SEO
78/100Missing Open Graph tags: og:title
When customers share your product pages or store link on social media (Instagram, Facebook, Pinterest), the missing og:title tag means platforms won't display a compelling preview of the product or collection, reducing click-through rates from social shares.
Found: Missing: og:title
Multiple H1 tags (2)
Your product pages have multiple H1 tags, which confuses search engines about whether they're ranking a specific product, a category, or a collection. This dilutes your ability to rank for targeted product searches (e.g., 'decorative vases' or 'watercolor art supplies').
Found: 2 H1 tags
No canonical URL specified
Without canonical URLs, search engines may index multiple versions of the same product page (with different URL parameters or tracking codes), splitting your ranking authority and creating duplicate content issues that hurt SEO visibility.
No sitemap.xml found
Without a sitemap.xml, search engines have difficulty discovering all your product pages, categories, and collections. This results in slower indexing of new inventory and reduced visibility for your lifestyle and creative products in search results.
Accessibility
70/10012 interactive element(s) without accessible names
12 interactive elements (likely product filters, sort buttons, or shopping cart controls) lack accessible names. Customers using screen readers cannot understand or operate these critical features, making it impossible for visually impaired users to browse or filter your Home Decoration, Art Supplies, and Sports Equipment categories.
Found: 12 missing: <input[type=text].search-input>, <input[type=text].search-input>, <a.flex>, <a.flex>, <a.flex>
2 form input(s) without labels
Your checkout or contact form has 2 unlabeled input fields. Customers using screen readers won't know what information to enter (e.g., shipping address, email, phone number for orders and returns), creating friction in the purchase and customer service process.
Found: Missing labels: text: キーワードで探す, text: キーワードで探す
Functional
100/100Compliance
81/100No privacy policy link found
Your e-commerce store lacks a visible privacy policy link. Given that you collect customer data for orders, international shipping, and returns within Japan, you must display a privacy policy to comply with data protection regulations and build customer trust.
No terms of service link found
Your store has no terms of service or conditions link. As an e-commerce platform selling physical goods with specific return/exchange policies (7-day returns for unopened items, additional shipping fees for remote areas), you must prominently link your terms to protect your business and clarify customer obligations.
Cookie consent banner found but no cookie policy link
Your cookie consent banner is present but doesn't link to a detailed cookie policy page. Customers need to understand what tracking or analytics cookies you use on product pages and checkout, especially if you're collecting behavioral data across your lifestyle and creative product categories.
Key Metrics
Crawlability
Standards
Improvement Plan
Your store has a critical accessibility gap that directly impacts conversion and legal compliance. Start by auditing and labeling all 12 interactive elements (product filters, sort dropdowns, shopping cart buttons) with proper ARIA labels or semantic HTML. This fix unblocks visually impaired customers from browsing your categories and significantly improves usability for all users. Simultaneously, fix the 2 unlabeled form inputs in your checkout and contact forms—this is your second-highest priority because it directly blocks purchases and customer service requests.
Next, fix your SEO foundation by reducing to a single H1 tag per product page (keep it for the product name, not the category header). This signals to search engines what you want to rank for and consolidates your authority around specific products like 'decorative vases' or 'watercolor art supplies.' Add a sitemap.xml and canonical URLs to each product page to accelerate indexing and prevent duplicate content issues that split your ranking power.
Address the legal and trust gaps immediately: create and link a Privacy Policy that explains how you collect and use customer data for orders, shipping to Japan, and returns. Draft Terms of Service that clarify your 7-day return policy for unopened items, additional ¥1,990 shipping fees for remote areas, and customer obligations. These must be prominently linked in your footer and checkout flow.
Finally, implement Open Graph meta tags (og:title, og:image, og:description, og:price) on all product pages. This ensures your lifestyle and creative products display beautifully when customers share them on Instagram, Facebook, and Pinterest—critical for your target audience. Link your cookie policy from the consent banner so customers understand what tracking data you collect.
The sequence matters: accessibility and checkout fixes prevent immediate lost sales and legal risk. SEO and social fixes drive long-term traffic growth. Legal compliance builds sustainable customer trust.
Suggested priority order:
- 12 interactive element(s) without accessible names
- 2 form input(s) without labels
- Multiple H1 tags (2)
- No privacy policy link found
- No terms of service link found
- Missing Open Graph tags
- No sitemap.xml found
- No canonical URL specified
- Cookie consent banner found but no cookie policy link
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What is ProdPoke?Automated analysis generated on April 6, 2026. Not professional advice. Contact us to modify or remove this report.